NEW PROJECT

Mammoth’s identity and website bring approachability to the local home service customer

When Mammoth Home Services challenged us to help them introduce a home property maintenance plan that covers whole home care, we knew they had an epic idea for both first-time homeowners as well as the expanding 60+ audience.
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In this brand identity, custom website with subscription model, and marketing materials project (what we call the Trifecta), we challenged the standard home service website and brand by creating something that feels comfortable and trustworthy to the audience.

Video: Rescuing the Internet From “Enshittification”​

"We asked 50 people what makes a Super Bowl commercial great. "Not seeing it until the actual game!”

Try this delicious recipe for your get together on Sunday!

Podcast: Our former colleague, Rachel Southard on leading with empathy and success and trials of franchising. GREAT listen!
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We are so ready for the winter releases of Bridgerton and Shrinking (so is the rest of the world - 39.7 million views in its first four days of streaming)
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​RIP Catherine O’Hara - Best in Show and Schitt’s Creek are of our favorites in the F&G office
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In speaking of Best in Show, did you see PENNY?!
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​February journaling prompts for you
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Gotta say we’ll be going with #5 on this list of 2026 Design Trend
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​Would YOU say this is perfectly fine? Respond with why yes or why no!
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​Claude’s new Cowork function seems awesome. Have you used it?

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Latest on the blog

Finn & Gray is a female-founded branding agency built for the brands of tomorrow. We specialize in helping DTC brands in the pet, wellness, and CPG spaces build unforgettable brands that drive conversion. Our mission is to elevate small and medium businesses with bold, relevant, and unexpected creative solutions. We believe every business deserves to stand out and create a lasting brand legacy. Ready to level up your brand? Explore our capabilities and book a call—we’d love to support your growth.

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