April is a month of fresh starts and forward motion. With Q1 behind us and longer days ahead, it’s the perfect time to take stock, clean up systems, and plant the seeds for a successful summer. Whether you’re refreshing your content, automating a few tasks, or simply getting clear on what matters most, April invites you to streamline and energize your business—so you can grow with more intention and less clutter.

March 2025 social media updates​

22 hobbies to try if you’re in your ‘Granny Era’​

​Parents: A great read on the Netflix show adolescence

Does it feel like we really never have it right as brands to consumers?

Ladies, this Mel Robins podcast episode is a must listen

I guess … Attack ads are back? ​

Ever thought of being more intense? Louis is asking you to think about it!

“One of our systematic errors is that we constantly overestimate the effects—magnitude and duration—that our circumstances will have on us.” (we know you are intrigued as we are)

Millenials and Gen Z consider resale and thrift as tariffs hit (another reason to rethink resale on your DTC website)

​You don’t have to buy anything to have a spring reset

We are loving these female owned brands​

Your brand story is a never ending process (kind of like your own story, right?)

Celebrating earth month, our focus on the blog is reduce, reuse, recycle! And bonus: repair. These brands are rethinking waste and making circularity cool. We rounded up the ones doing it right—no greenwashing, just good ideas.

Finn & Gray is a female-founded branding agency built for the brands of tomorrow. We specialize in helping DTC brands in the pet, wellness, and CPG spaces build unforgettable brands that drive conversion. Our mission is to elevate small and medium businesses with bold, relevant, and unexpected creative solutions. We believe every business deserves to stand out and create a lasting brand legacy. Ready to level up your brand? Explore our capabilities and book a call—we’d love to support your growth.